How Groove runs a show

From “we should do a festival” to “last bar tab closed” in six clear steps.

Groove brings tickets, cashless, and access control into one organiser platform. Your whole team follows the same flow, without five tools and a spreadsheet.

5 to 10 minutes

1. Tell us about your event

Share dates, expected capacity, site layout, and risk profile. We use that to set up ticketing, cashless, and access control for how you actually run.

Same day review for most events

2. KYC, payouts, and compliance

Upload organiser documents once. We verify ownership, banking, and compliance so payouts are not held up at the last minute.

You stay in control

3. Design ticketing and waves

Model capacity, early bird waves, and VIP. Set rules such as “unlock Wave 3 at 80% of venue capacity or 48 hours before doors”.

Built for festivals with several zones

4. Switch on cashless and vendors

Choose what runs on cashless (bars, food, merch), then onboard vendors in one place. Every tap is tied to a payout.

Less radio chatter, more certainty

5. Map gates, zones, and scanners

Define entrances, VIP decks, backstage, and artist compounds. Scanners only allow the ticket types that belong in each area.

Change it yourself

6. Go live and adjust

Once you are live, change prices, caps, and rules in minutes. Groove keeps a full activity log so finance and partners stay aligned.

Documents you will need to get started

Organiser identity
Company registration, or ID documents for sole traders. We use this for KYC and risk checks.
Banking details
A statement or letter confirming the payout account. Ticket and cashless revenue is paid into this account.
Event permissions
Venue confirmation and, where required, city approvals, SAPS paperwork, or liquor licences.
Site and risk overview
Crowd plans, emergency exits, stage layout, and anything else you already share with your safety officer.

Not sure about a document? Our team will meet you where you are and help you prepare what your show actually needs.